CloudMobilitéPoste de travailSystèmes d'exploitationTablettes

Dossier Windows 8 : Microsoft applique sa stratégie « Devices + Services »

windows-8-microsoft-dossier-tablette
0 0

Microsoft sort en grande pompe Windows 8. Son nouvel OS s’ouvre au monde des tablettes et puise dans les services cloud pour dérouler une stratégie multi-supports.

(Update décembre 2012 : voir vidéo) C’est un grand jour pour Microsoft. Après deux ans de développement, Windows 8 est sorti pour le grand public le 26 octobre.

Les enjeux sont multiples autour du nouveau système d’exploitation.

La domination de la firme de Steve Ballmer sur le marché des PC est incontestable (Windows est présent sur 9 PC sur 10).

Mais le marché informatique évolue : essor des tablettes (Microsoft est en mode rattrapage), épanouissement des services cloud (ce qui a obligé l’éditeur software à accélérer la cadence pour plonger dans le monde du numérique) et la concurrence vivace (des acteurs comme Google, Apple voire Amazon viennent titiller le colosse Microsoft. Au point de l’ébranler ?).

Avec le lancement de Windows 8, Microsoft compte également doper sa division Windows et Windows Live, qui génère tout de même 24,7% de son chiffre d’affaires global (73,7 milliards de dollars sur l’exercice 2011- 2012).

Mais elle se situe derrière la contribution du pôle Windows Server et services aux entreprises.

La donne dans le secteur IT a changé. Il faut donner des signaux forts au marché.

Et Steve Ballmer, CEO de Microsoft, s’en est chargé dans une récente lettre ouverte destinée aux actionnaires du groupe : place à la vision « Devices + Services ».

Derrière ce slogan, Microsoft glisse la dimension de la fluidité multi-supports, l’ultra-connectivité, une expérience utilisateur harmonisée et des services cloud à destination du grand public (Outlook.com, SkyDrive…) unifiés via le Compte Microsoft.

L’éditeur n’a pas éludé le monde de l’entreprise avec Windows 8. Il veut rester l’OS référent pour le poste de travail.

Mais là aussi, ce n’est plus si évident avec la montée en puissance des postes clients légers et du BYOD (« Bring your own devices » c’est à dire j’apporte ma tablette individuelle au bureau pour travailler).

C’est pourquoi Microsoft renouvelle toute sa gamme de produits phares de manière quasi-simultané : Windows 8, Windows Server 2012, Office 2013, Windows Phone 8…

windows-8-microsoft-dossier-special-alain-crozier.Il faut fédérer les ressources « maison » et éviter que l’utilisateur ne s’éparpille devant la tentation « d’aller voir ailleurs ».

L’innovation, maître-mot du marché…Que ce soit dans la découvertes des usages tactiles (avec l’interface Windows à base de « tuiles »), le cloud ou les services numériques au sens large, il faut poursuivre sans relâche l’effort R&D.

Et s’ouvrir à des mondes jusqu’ici inconnus (ou du moins mis de côté), c’est ainsi que Microsoft a développé une expertise Windows 8 dédiée à l’architecture microprocesseur ARM à côté de celle x86 (favorisée par son partenaire de référence Intel).

L’éditeur a également décidé de concevoir sa propre tablette tactile Surface au nom d’une nécessaire courbe d’apprentissage des besoins du marché.

Stratégie, ouverture, passerelle, tarifs des versions logicielles Windows 8, politique OEM, sécurité IT…Windows 8 sera scruté sous divers angles et c’est assez logique au regard du rôle prédominant de Microsoft dans le secteur IT.

Les perspectives sont déjà énoncées : Microsoft considère que 400 millions de PC tourneront sous Windows 8 d’ici la fin 2013.

ITespresso.fr vous propose un dossier de compilation des articles les plus récents liés au lancement de Windows 8 :

Sortie de Windows 8 : Microsoft peaufine un démarrage « OS-tentatoire » (25/10/12)
Galerie images : Windows 8 : Microsoft veut renouveler l’expérience OS utilisateur (25/10/12)
Steve Ballmer ou comment Windows 8 joue le grand frère entre les PC et les tablettes (26/10/12)

Pour fouiller plus loin dans les archives, il suffit de suivre le tag « Windows 8 » pour remonter jusqu’à la genèse de Windows 8 et des premiers articles s’y consacrant.

—— Applications ITespresso.fr et Gizmodo.fr pour Windows 8 : suivez le guide ———-

Venez télécharger nos applications pour Windows 8 sur le Windows Store :
Gizmodo.fr
ITespresso.fr

———————————————————————————————————

Bonus Quiz ITespresso.fr : Windows 8 n’a-t-il plus de secrets pour vous ?
Evaluez vos connaissances sur notre quiz spécial nouvel OS de Microsoft

Découvrez l’interview vidéo de Jean Ferré, Directeur de la Division DPE de Microsoft à l’occasion de la session LeWeb’12 (4-6 décembre 2012).

microsoft windows 8

Image 1 of 11

Windows 8 : la sortie
26 octobre 2012 : sortie officielle de Windows 8 dans le monde

  1. C’est bien joli de multiplier les gadjets
    Mais avez vous pensè au DÉBIT j’ai ût du mal a voir vos info
    cela à couper 5 x

  2. I simply want to mention I am very new to blogging and site-building and definitely savored your page. Very likely I’m planning to bookmark your site . You really come with good posts. Many thanks for sharing with us your blog site.

  3. Hiya, I’m really glad I have found this information. Nowadays bloggers publish only about gossip and net stuff and this is really frustrating. A good website with interesting content, that is what I need. Thanks for making this website, and I’ll be visiting again. Do you do newsletters by email?

  4. Hello there. I discovered your blog by way of Google whilst looking for a related subject, your website came up. It looks good. I’ve bookmarked it in my google bookmarks to come back then.

  5. Hiya, I am really glad I’ve found this information. Today bloggers publish only about gossip and internet stuff and this is actually annoying. A good website with interesting content, that is what I need. Thanks for making this website, and I will be visiting again. Do you do newsletters by email?

  6. Hiya, I’m really glad I’ve found this information. Nowadays bloggers publish just about gossip and net stuff and this is really irritating. A good site with interesting content, that’s what I need. Thanks for making this web-site, and I’ll be visiting again. Do you do newsletters by email?

  7. Hiya, I am really glad I have found this information. Today bloggers publish just about gossip and net stuff and this is really annoying. A good blog with interesting content, that’s what I need. Thanks for making this website, and I’ll be visiting again. Do you do newsletters by email?

  8. Hiya, I’m really glad I have found this info. Nowadays bloggers publish only about gossip and internet stuff and this is actually irritating. A good site with interesting content, that’s what I need. Thanks for making this website, and I will be visiting again. Do you do newsletters by email?

  9. Hey there. I discovered your blog by way of Google whilst looking for a similar subject, your web site got here up. It looks good. I’ve bookmarked it in my google bookmarks to come back then.

  10. Hiya, I am really glad I’ve found this information. Today bloggers publish just about gossip and web stuff and this is actually irritating. A good site with interesting content, that’s what I need. Thank you for making this web site, and I will be visiting again. Do you do newsletters by email?

  11. Hiya, I’m really glad I’ve found this info. Nowadays bloggers publish only about gossip and internet stuff and this is actually frustrating. A good site with exciting content, this is what I need. Thank you for making this web-site, and I’ll be visiting again. Do you do newsletters by email?

  12. Hi there. I found your web site by way of Google whilst searching for a comparable topic, your website got here up. It appears great. I have bookmarked it in my google bookmarks to visit then.

  13. Hiya, I am really glad I’ve found this information. Today bloggers publish only about gossip and internet stuff and this is really irritating. A good site with exciting content, this is what I need. Thank you for making this web site, and I’ll be visiting again. Do you do newsletters by email?

  14. Awesome post. I am a normal visitor of your web site and appreciate you taking the time to maintain the excellent site. I will be a regular visitor for a really long time.

  15. Hello there. I found your website by the use of Google at the same time as looking for a similar matter, your site got here up. It appears great. I’ve bookmarked it in my google bookmarks to visit then.

  16. Hiya, I am really glad I have found this information. Nowadays bloggers publish only about gossip and internet stuff and this is actually irritating. A good website with exciting content, this is what I need. Thank you for making this website, and I’ll be visiting again. Do you do newsletters by email?

  17. Hiya, I’m really glad I have found this information. Today bloggers publish just about gossip and internet stuff and this is actually irritating. A good web site with interesting content, this is what I need. Thank you for making this site, and I’ll be visiting again. Do you do newsletters by email?

  18. Hi there. I found your web site via Google whilst searching for a comparable topic, your site came up. It seems good. I have bookmarked it in my google bookmarks to visit then.

  19. Hello there. I discovered your site by means of Google even as looking for a related subject, your site came up. It seems great. I have bookmarked it in my google bookmarks to come back then.

  20. Hello there. I discovered your website by way of Google whilst searching for a similar matter, your site got here up. It looks great. I have bookmarked it in my google bookmarks to visit then.

  21. Hi there. I found your site by means of Google while looking for a similar topic, your web site came up. It appears good. I have bookmarked it in my google bookmarks to visit then.

  22. Hiya, I’m really glad I have found this information. Today bloggers publish only about gossip and net stuff and this is really irritating. A good web site with interesting content, this is what I need. Thanks for making this site, and I will be visiting again. Do you do newsletters by email?

  23. Hiya, I am really glad I have found this info. Today bloggers publish only about gossip and net stuff and this is really annoying. A good site with exciting content, that’s what I need. Thanks for making this web site, and I’ll be visiting again. Do you do newsletters by email?

  24. Hiya, I’m really glad I’ve found this info. Nowadays bloggers publish only about gossip and internet stuff and this is really frustrating. A good website with exciting content, that’s what I need. Thanks for making this website, and I will be visiting again. Do you do newsletters by email?

  25. Hiya, I am really glad I have found this information. Nowadays bloggers publish just about gossip and internet stuff and this is really annoying. A good website with exciting content, that’s what I need. Thanks for making this site, and I’ll be visiting again. Do you do newsletters by email?

  26. Hiya, I am really glad I have found this information. Nowadays bloggers publish just about gossip and net stuff and this is really annoying. A good site with exciting content, that’s what I need. Thank you for making this web site, and I’ll be visiting again. Do you do newsletters by email?

  27. Awesome post. I am a normal visitor of your blog and appreciate you taking the time to maintain the excellent site. I’ll be a frequent visitor for a long time.

  28. Hello there. I found your site by way of Google while looking for a similar matter, your website came up. It appears good. I’ve bookmarked it in my google bookmarks to visit then.

  29. Hey there. I found your blog via Google while searching for a related matter, your site got here up. It looks good. I have bookmarked it in my google bookmarks to come back then.

  30. Hiya, I am really glad I’ve found this information. Nowadays bloggers publish only about gossip and net stuff and this is really frustrating. A good blog with exciting content, this is what I need. Thank you for making this website, and I will be visiting again. Do you do newsletters by email?

  31. Hiya, I’m really glad I’ve found this info. Today bloggers publish just about gossip and web stuff and this is actually irritating. A good web site with interesting content, that’s what I need. Thanks for making this website, and I will be visiting again. Do you do newsletters by email?

  32. Hiya, I’m really glad I’ve found this information. Nowadays bloggers publish just about gossip and web stuff and this is really annoying. A good site with exciting content, that’s what I need. Thanks for making this web-site, and I will be visiting again. Do you do newsletters by email?

  33. Hello there. I discovered your site by way of Google even as looking for a related matter, your site came up. It seems great. I have bookmarked it in my google bookmarks to visit then.

  34. Awesome post. I’m a regular visitor of your website and appreciate you taking the time to maintain the excellent site. I’ll be a frequent visitor for a really long time.

Les commentaires sont clos.